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Paul Saunders, 30th April 2010

Chatroulette Examined (from a distance)

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The one social media cultural phenomonen which I don’t intend to touch with a very long barge pole is Chatroulette.  It seems to be a haven for trolls and perverts. But believe it or not, some of the more plucky businesses are figuring out ways of using it as a business marketing tool.... find out here:

http://www.inc.com/ss/5-ways-market-your-business-chatroulette

hmmm not for me. If you have no idea what Chatroulette is, this first video explains it all.



Here are my 3 favourite creative uses of Chatroulette that I found on YouTube
Piano Improv


This video has become a cult YouTube hit with over 3 million hits and a number of copycats including Ben Folds in front of an audience 2000+

Ben Folds



Speed Painting



Even if Chatroulette can prove to be a valuable tool in the marketing arsenal alongside Facebook & Twitter, in my opinion it currently falls WAY outside of the scope of Business-to-Business marketing.

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